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Noveon Laser

Websites and email marketing for medical laser company

Project Description

Noveon Laser is a specialty medical laser that is used to treat toenail fungus.

Webdot has been working with Nomir Medical, the parent company, for many years. We have contributed to many aspects of their marketing program.

Websites: The company currently operates just one product website, but over the years, we have built a total of 3 websites for them. All 3 have been built in Drupal.

One notable feature of the current site is that it is ‘two-sided’. One ‘side’ is for consumers and one ‘side’ is for physicians. There is a toggle to switch between them.

Email marketing: We have been managing the company’s email marketing program since 2011. In that time, we have sent out tens of thousands of emails to a mailing list of about 6,700 medical professionals (mostly podiatrists).


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